On Dec. 5, 2013, HSBC held a media gathering event to highlight the HSBC Visa Platinum card at the XXI Lounge in Jakarta’s Plaza Senayan. The event featured a lifestyle talkshow with singer and fashion icon Andien as well as culinary entrepreneur Erwin Parengkuan. The talkshow was moderated by Sari Nila. The event also included a fashion show by Zara and MaxMara. The keynote speaker at the event was Vira Widiyasari, the Head of Customer Value Management for HSBC.