Celebrating a quarter-century of pioneering natural skincare, Sensatia unveils a striking new identity that honours its Bali roots while embracing a modern vision of sustainability, simplicity and inclusivity.
As Sensatia marks 25 years in Indonesia’s beauty industry, the beloved Bali-born brand is embracing a new era with a striking brand identity that reflects its unwavering dedication to clean beauty. Now simply known as Sensatia, the updated name and modern look go beyond surface changes. They represent a deeper commitment to sustainability, transparency and community impact.
Today’s consumers are more mindful than ever, seeking skincare that is not only effective but also safe, ethical and environmentally responsible. Sensatia’s transformation responds to this shift with a renewed focus on its three clean beauty pillars: Clean Ingredients, Clean Environment and Clean Business. The result is a fresh visual identity that is both inclusive and sophisticated, designed to resonate with a broader and more diverse audience.
The brand’s sustainable practices continue to shine. Solar panels at its Karangasem facility now supply around 70 percent of its energy needs. Its popular “Bring Back Your Empties” programme has recycled over 65,000 used bottles. More than 60 percent of its employees come from the local community and Sensatia’s profit-sharing programme ensures every team member benefits from the company’s success.
The transformation extends to its retail spaces, starting with the refreshed store at Lippo Mall Nusantara Jakarta. Updated packaging will roll out gradually, capturing the new spirit while staying true to the brand’s origins.
With 15 stores across Bali and expansion planned in cities like Surabaya, Jakarta and Makassar, Sensatia is setting a new standard in clean beauty. This evolution is a celebration of its journey and a promise to keep putting people and the planet first.
Sensatia
Jalan Danau Tamblingan, Sanur
Bali 80228, Indonesia
T: (+62) 81246588352
W: sensatia.com
