The Simplicity of Finding Natural, Individual Beauty

As beauty takes on a holistic, wellness-driven approach, Dr Edo from Puriva Aesthetics & Lifestyle Clinic emphasises on the importance of preserving the skin’s health and natural radiance.

There has been an uptick in wellness-driven approaches to lifestyle in recent years. Social spaces are shifting to padel courts, yoga classes, and Pilates studios. Alcohol is slowly being replaced by diet sodas and matcha, especially among younger crowds. This extends to a shift in habits, which emphasises health-conscious activities like running and cycling.

The same can be said about beauty. Skinimalism went from a niche to a whole movement, prompted by the rise of Korean beauty trends, interest in products that offer holistic results, and features that boost the skin’s health beyond simply looking good on the surface. It’s something that esthetician Dr Edo Suweta, Medical Director of Puriva Aesthetic & Lifestyle Clinic in Bali, also noticed, pointing out how beauty and health have merged into one inseparable entity.

It becomes the main channel of translating luxury into the esthetics industry. What once was measured by materialism has experienced a paradigm shift into a focus on looking and feeling good: health, strength, and youthfulness. Main concerns of skin treatments are now rooted in ways to enhance one’s natural beauty instead of altering imperfections. Flashy appearances play a less important role than subtler enhancements, which Dr Edo describes as one’s desire to look like the best version of themself.

Dr EDO SUWETA

It goes hand-in-hand with the innovation and advancement of technology. While Botox and fillers dominated the 2000s and 2010s, behaviours are shifting toward more natural beauty treatments, including salmon DNA injections. One of the latest, however, is a growing awareness of collagen stimulators and skin-boosters properties, which Dr Edo more than happily embraces. He integrates the natural boosting into different regimens, including injectables like human collagen recombinant.

He also pointed out a rise in skin stimulation, especially with the prevalence of Energy-Based Devices (EBDs). Used as therapeutic tools, they interact with the body in the least invasive way possible to promote regeneration and rejuvenation of its components, including triggering collagen production in the skin. For Dr Edo, this signifies a move from alteration to preservation, which led him to a philosophy of how beauty should never erase one’s individuality. It shapes how people approach beauty treatments nowadays. There’s a heavy focus on personalisation and tailor-made programmes, setting a new standard for dermatology practices.

Still, Dr Edo reminds us of a simple step everyone can and must do as a foundation to preserving the skin: protection from the sun. He recommends diligent use of SPF products like sunscreen, and even slight modifications to daily habits such as avoiding overexposure to the harsh afternoon sun. After all, natural beauty isn’t always about aggrandised, expensive treatments or convoluted regimens. Sometimes, it’s as simple as small habits that can have a lasting impact.

Asia Dreams Volume 58


Puriva Aesthetic & Lifestyle Clinic
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IG: @purivaclinicbali